Silver Platinum Shampoo
Silver Platinum Shampoo

Silver Platinum Shampoo

Rated 5.00 out of 5 based on 3 customer ratings
(3 customer reviews)


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pH 4.0-5.0

This Cationic, Sulfate-Free Shampoo is formulated with the perfect amount of violet pigment, ideal for home maintenance.

Directions for Use:

Apply to wet hair, work into lather, leave on for 1-5 minutes or until desired tone is achieved and rinse out. May repeat if necessary. Results may vary, final results of hair will be determined by the health of hair, beginning color of hair, and amount of time the product is left on. Porous hair may process quicker.


This product contains ingredients that may cause skin irritation. A skin allergy test should be performed prior to shampooing (see below). Thoroughly wash hands after use. This shampoo is not for use on eyebrows or eyelashes, if it gets into the eyes it may cause blindness. If there is contact with the eyes, immediately rinse with water. Keep out of reach of children.


Cleanse a small area with soap and water in the bend of the elbow. Pat dry and apply product to cleansed area using a cotton tipped applicator. Let the test area dry. Do not wash tested area for 48 hours and keep covered. Examine area periodically, if there is any burning, redness, itching, skin abrasions or irritation in or around the tested area do not use this product until you consult a doctor.

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3 reviews for Silver Platinum Shampoo

  1. Rated 5 out of 5

    (verified owner)

    I have tried many purple shampoos to get the brassiness and gold out of my hair, but I think they sometimes made it worse and I used goldwell products along with other expensive shampoos. I was nervous to try this because of the directions and warning but I have to say that this shampoo is so AMAZING I use it 2-4 times a month or when needed. I definitely will purchase this again. I will try the other products soon.

  2. Rated 5 out of 5

    (verified owner)

    I was nervous to try this shampoo because of the directions but I gave it a chance and I absolutely love this product I have tried many purple shampoos and conditioners none work like this at all. I use it once a week if necessary followed by a very light conditioner. It definitely takes the gold brassiness out I like the whiter platinum look and I get that look with this shampoo. I was hoping there would be reviews before I bought this but I took the chance and I’m very happy thank you enjoy !!

  3. Rated 5 out of 5

    I absolutely love this purple shampoo! I discovered it while having my hair done in my salon and my hair dresser introduced it to me. It makes my super fine hair crazy soft without weighing it down! I love that it adds a hint of violet to my hair the first day and is superb at keeping my platinum ice blonde hair beautiful!! Five stars all the way!!

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